Graeme Storm Captures BMW South African Open; Secures First Worldwide Win for TaylorMade's New M1 Driver.Just months after almost losing his card, Graeme Storm is victorious after the third play-off hole to win his first European Tour event in over 9 years and the first win for the New 2017 TaylorMade M1 Driver
Chief Technical Officer Benoit Vincent to Retire from Golf Industry; Todd Beach Named Successor at TaylorMade Golf CompanyTaylorMade Golf Company announced today that Benoit Vincent, Chief Technical Officer of Research and Development, has decided to retire from the Golf industry and is set to depart TaylorMade Golf in late 2017.
Dustin Johnson Wins Third WGC Title at WGC Bridgestone InvitationalBack on Tour after claiming his first Major championship at the U.S. Open, Dustin Johnson gamed his same winning TaylorMade metalwoods, irons, wedges and ball in the same custom red, white and blue Tour staff bag for his second win in three weeks, lifting him to #2 in the OWGR.
About TaylorMade Golf Company
Headquartered in Carlsbad, California, TaylorMade Golf Company sells golf equipment, footwear, apparel and accessories under the TaylorMade, adidas Golf, Adams and Ashworth brands. TaylorMade Golf Company posted 2014 sales of €913 million.
About the adidas Group
The adidas Group is a global leader in the sporting goods industry, offering a broad portfolio of footwear, apparel and hardware for sport and lifestyle around the core brands adidas, Reebok, TaylorMade and Reebok-CCM Hockey. Headquartered in Herzogenaurach, Germany, the Group employs more than 55,000 people across the globe and generated sales of around € 17 billion in 2015.